New Video Outreach Message Encourages Veterans to Use Benefits

WASHINGTON (Nov. 10, 2010) - Television viewers across the country will
be able to see a new video advertisement promoting the "care package" of
services offered by the Department of Veterans Affairs to Veterans. The
30-second ad makes its national debut Nov. 10 during the broadcast of
the Country Music Awards.

"VA offers a comprehensive array of services to Veterans," said
Secretary of Veterans Affairs Eric K. Shinseki. "We're using all the
tools available to us to ensure Veterans and their families are aware of
the many 'care packages' of assistance that are available to them."
The ad will also be broadcast through December in six communities with a
high concentration of Veterans and active-duty personnel. Those cities
are Norfolk, Va.; Raleigh, N.C.; Savannah, Ga.; Seattle; Watertown, N.Y.
and El Paso, Texas.

In the ad, family members will be shown preparing "care packages" for
their loved ones in uniform. It ends with a VA representative offering
a VA 'care package," which includes health care, education benefits and
home loans.

The video encourages Veterans, Servicemembers and family members to
learn more about VA benefits at www.va.gov/myVA.