thedrifter
10-07-07, 09:55 AM
Press Release Source: Hasbro, Inc.
TONKA & Toys for Tots 60th Anniversary Drive for Toys Kicks off Sunday, 10/7 with Tribute to Marines and Live Performance by Country Music and Television Star Billy Ray Cyrus at Marine Corps Base Quantico, Virginia
Friday October 5, 8:00 am ET
--(BUSINESS WIRE)--Hasbro, Inc. (NYSE: HAS - News):
WHAT: Hasbro, Inc.'s iconic TONKA brand and the renowned Marine
Corps Reserve Toys for Tots program will celebrate mutual 60th
anniversaries in 2007. To commemorate, the two have joined
forces on a national toy donation tour. The TONKA & Toys for
Tots 60th Anniversary Drive for Toys will travel across the
country to both give and collect toys for children in need
this holiday season.
The celebration will kick off on Sunday, October 7th at the
Marine Corps Base Quantico, Virginia with a tribute to the
Marines and a live performance by country music star and
celebrity ambassador for the program Billy Ray Cyrus. The
event will feature a life-size, road ready replica of the
classic yellow TONKA Dump Truck. In addition, guests will
enjoy an interactive play environment - including a thirty
foot TONKA Truck slide - along with a visual retrospective on
TONKA and Toys for Tots over the years.
The national "Drive for Toys" will leave from the Marine Corps
Base Quantico, Virginia and stop in select cities before
concluding in California this December. Hasbro will work with
local Toys for Tots units across the country to distribute
toys and games to local children in need.
WHEN: Sunday, October 7, 2007
11:00 am - Tonka Play Environment opens
12:30 pm - Kick-Off Program begins
-- Remarks from Toys for Tots and Hasbro
-- Performance by Billy Ray Cyrus
** Press Check-In begins at 10:30 am
** This event is closed to the public, media guests must RSVP
for entry
WHO: Billy Ray Cyrus, country music star and celebrity ambassador
for the TONKA & Toys for Tots 60th Anniversary Drive for Toys
Bill Grein, vice president of the Marine Toys for Tots
Foundation
Lorrie Copeland, general manager Playskool, Hasbro
WHERE: Little Hall, Marine Corps Base Quantico, Virginia
(Take 95 South to Exit #150A towards Quantico/Triangle,
Enter Main Gate)
Please contact us for detailed directions
**PHOTO OPPORTUNITIES**
Live performance by country music star Billy Ray Cyrus
Larger-than-life, road ready yellow TONKA Dump Truck
Children enjoying the Tonka play area including 30 foot Tonka Truck slide and giant birthday cake
Visual retrospective on TONKA and Toys for Tots over the past
60 years
Contact:
LITZKY PUBLIC RELATIONS
Josslynne Lingard Welch, 917-251-0614
jwelch@litzkypr.com
or
Nadia Riley, 973-460-9123
nriley@litzkypr.com
Source: Hasbro, Inc.
Ellie
TONKA & Toys for Tots 60th Anniversary Drive for Toys Kicks off Sunday, 10/7 with Tribute to Marines and Live Performance by Country Music and Television Star Billy Ray Cyrus at Marine Corps Base Quantico, Virginia
Friday October 5, 8:00 am ET
--(BUSINESS WIRE)--Hasbro, Inc. (NYSE: HAS - News):
WHAT: Hasbro, Inc.'s iconic TONKA brand and the renowned Marine
Corps Reserve Toys for Tots program will celebrate mutual 60th
anniversaries in 2007. To commemorate, the two have joined
forces on a national toy donation tour. The TONKA & Toys for
Tots 60th Anniversary Drive for Toys will travel across the
country to both give and collect toys for children in need
this holiday season.
The celebration will kick off on Sunday, October 7th at the
Marine Corps Base Quantico, Virginia with a tribute to the
Marines and a live performance by country music star and
celebrity ambassador for the program Billy Ray Cyrus. The
event will feature a life-size, road ready replica of the
classic yellow TONKA Dump Truck. In addition, guests will
enjoy an interactive play environment - including a thirty
foot TONKA Truck slide - along with a visual retrospective on
TONKA and Toys for Tots over the years.
The national "Drive for Toys" will leave from the Marine Corps
Base Quantico, Virginia and stop in select cities before
concluding in California this December. Hasbro will work with
local Toys for Tots units across the country to distribute
toys and games to local children in need.
WHEN: Sunday, October 7, 2007
11:00 am - Tonka Play Environment opens
12:30 pm - Kick-Off Program begins
-- Remarks from Toys for Tots and Hasbro
-- Performance by Billy Ray Cyrus
** Press Check-In begins at 10:30 am
** This event is closed to the public, media guests must RSVP
for entry
WHO: Billy Ray Cyrus, country music star and celebrity ambassador
for the TONKA & Toys for Tots 60th Anniversary Drive for Toys
Bill Grein, vice president of the Marine Toys for Tots
Foundation
Lorrie Copeland, general manager Playskool, Hasbro
WHERE: Little Hall, Marine Corps Base Quantico, Virginia
(Take 95 South to Exit #150A towards Quantico/Triangle,
Enter Main Gate)
Please contact us for detailed directions
**PHOTO OPPORTUNITIES**
Live performance by country music star Billy Ray Cyrus
Larger-than-life, road ready yellow TONKA Dump Truck
Children enjoying the Tonka play area including 30 foot Tonka Truck slide and giant birthday cake
Visual retrospective on TONKA and Toys for Tots over the past
60 years
Contact:
LITZKY PUBLIC RELATIONS
Josslynne Lingard Welch, 917-251-0614
jwelch@litzkypr.com
or
Nadia Riley, 973-460-9123
nriley@litzkypr.com
Source: Hasbro, Inc.
Ellie